Noord-Holland Noord is the Netherlands' organic vegetable garden. Innovative sustainable horticulture is developing at record speed. Farmers, growers and chain partners in organic agriculture in GreenPort Noord-Holland Noord have joined forces in the BioValley. Organic agriculture is booming. Dutch consumers buy nearly 100 billion Euros worth of organic products each year and an additional one million Euros in products is exported. A major percentage of those products originate from GreenPort Noord-Holland Noord's "BioValley".